WINDUP

The service

Facebook ads built for house cleaning companies.

WINDUP creates and manages Facebook and Instagram advertising to bring in qualified inquiries for the cleaning work you want.

Start with the jobs.
Build the ads around them.

A recurring cleaning company needs more than a broad message about a clean home. It needs an offer that fits its area, its team, and the clients it wants to serve.

We work from that brief. The ads explain the offer. The lead form asks the details that make a follow-up conversation useful.

What WINDUP manages

The work behind the inquiry.

Offer and creative

A clear ad message and creative built around the cleaning service you want to promote. You approve what represents your company.

Lead form questions

Questions that collect relevant details about location, cleaning needs, and frequency, based on the fit rules we agree on.

Campaign management

Facebook and Instagram campaign setup, monitoring, and testing, with your ad spend paid directly to Meta from your own account.

Improving lead quality

We review how closely inquiries match your service area, cleaning offer, and agreed fit criteria. Your feedback helps guide the next ad decision.

Working together

Your team handles
quotes and bookings.

You handle the quote, follow-up, and booking. We use your feedback on which inquiries fit your area, services, and ideal client.

Our focus is generating qualified leads. Your team confirms the details with the homeowner, gives the quote, and decides how to move the conversation forward.

See how we work together

Who this is for

Established cleaners
with room to grow.

WINDUP is focused on residential cleaning companies that want more suitable inquiries, have capacity for more work, and have a team or process ready to follow up.

We start by talking through your service area and the kind of recurring work you want. We also check that your protected service area is available.

Read the qualified lead guide

A useful first conversation

Let’s find your starting point.

Two ways to get a clear next step. The first conversation is free.

Not running ads yet?

Get a starting strategy.

Let’s look at your service area, the cleaning jobs you want, and what an initial Facebook and Instagram ad test could look like.

Get a starting strategy

Already running ads?

Get a fresh ad review.

Bring your ads and the lead details you have. We’ll look at who is responding, how well they fit, and what could improve the quality of your inquiries.

Get a fresh ad review